Tuesday, October 4, 2011

What is Google's Caffeine Update and What Does it Mean for SEO Kew?

Are you creating a new website for your Kew business? You probably know that one of the most important aspects of website design is making sure that the website will show up on search engines such as Google, a process known as Search Engine Optimisation or SEO. You might also know that the nature of SEO is changing constantly, making it one of the slipperiest practices in the web industry. The latest change SEO experts need to consider is Google's Caffeine update. So what does Caffeine mean for your SEO?

Google's Caffeine update essentially rewards new content with higher page rankings, meaning that it is now more important than ever to keep up a blog and a newsfeed on your Kew website. The Caffeine update means that Google indexes content much faster, meaning that searchers will start finding the latest and most relevant pages possible, just with a simple Google search. The Caffeine update is actually useful for your SEO efforts for your Kew business because it allows you to take advantage of new mediums such as videos, images and real-time news stories.

With Google Caffeine, all the existing principles for SEO with your Kew business remain just as important as before. The only real difference is that your efforts will now be recognised quicker than before, and soon enough, if you are doing things right, new customers will start turning up at your Kew website.

The key to succeeding with the new Caffeine update is to keep addng fresh content to your website! New images, videos, blog posts, and text additions will all be recognised and will help you get ahead online.

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